Why hire an expert when you can do it on your own?
When the earliest filmmakers created the first moving pictures in the 1900s, they certainly couldn’t have imagined that it would be one of the most widely accessible mediums in the world in a short couple of centuries. Not only can we within the 21st century see video everywhere…on television, on the streets, on the internet and even our gadgets. We even have learned the way to make it anywhere, anytime we wish to. Film and even digital cameras are becoming quite redundant thanks to the webcams, smartphones, and the likes of GoPro. Making a movie is now as easy as saying, “Hey Siri!”
So, where does a corporate video production company like capital M productions fit into this brand new digital world? Hollywood gets bigger and more ambitious every year in its filmmaking, but, as with all things, we’ve gotten used to it. We demand the highest standard of quality in all our videos. Not just for Hollywood but even here in Singapore. This is why, unfortunately, when it involves corporate video production and video marketing, that iPad or iPhone selfie video isn’t going to elevate your company’s status above your competitors. There are just too many factors involved in creating great corporate videos. From filming, post production, motion graphics, animation and list goes on. Something probably you and even your best team will be better off being productive in their own work than spending time learning and working on all of those.
A Professional Video Production Company Brings Quality.
Quality is what will make or break your video viewership. We’ve become spoiled by high quality, and we now mandate it. Video production companies have got the right equipment, the know-how, the experience and the wide array of talents who will band together working on your corporate video content. They also have the experience to understand or even improve your vision for the end product.
Getting the Experts To Be A Part Of Your Team.
You might have the greatest idea in the world, but you might not know how to go about making it a reality. They have the experience to know what will work and what might not and the best way to put it all together in a way that will suit both you and your audience. They Are There To Work With You. A professional video production company may be a smart investment because there’s an incentive in making sure the video or the social media content is as excellent as possible.
Their goal should be to bring your idea to life in the most original and creative way possible. And let’s not forget that every video they produce becomes a part of their showcase to potential clients and even to the entire world. They will not want to show something crappy. Hiring an agency does not mean taking your baby away from you; it only adds the critical touch from the people in the industry to take your presentation to the next level.
There is a reason that video production companies exist, which is to help you produce top-quality content that works for your business and your branding. Your smartphones may take some sweet shots, but it doesn’t hold a match to a totally lit, directed, and edited piece of corporate video. So should you hire a video production company? The answer is a resounding yes, but only if you want your viewers to take you or your brand seriously. So go searching, make some calls and look at all your options. Ask yourself if you do need to hire a video production company.
Should you require a free consult on production services, feel free to get in touch. View our portfolio, see if we fit your vision and if you are reading this from Malaysia, please contact capital M asia.